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Web Site
Checkup
Mind Sky's Web Site Checkup
identifies opportunities for improving your web site. We examine
the key factors that make
your site effective and recommend ways to make it work better.
Our Web Site Checkup starts
with a review of your organization's key goals, operations and activities.
This assures that you get the most useful information about your
web presence, whether your association uses the Internet for Fund
Raising, Member Services, Advocacy, Community Engagement or Raising
Awareness, with an understanding of your association's needs.
During our Web Site Checkup,
Mind Sky examines your web site from two key perspectives. First,
we compare the organization, layout, presentation, features and
usabilibility characteristics of your web site with known effective
practices. Then, we look at available statistics, called web analytics,
to learn about your your organization's web site visitors, how they
find your site, how long they stay and whether they are taking the
actions you would like them to take.
Mind Sky provides a written report
that presents actionable information that your organization can
use to power its next web site redesign. The Web Site Checkup
report will answer questions like:
- How well does your site design welcome and engage visitors?
- Can visitors find what they need fast?
- Does your site guide visitors to take an action that helps
you raise funds or achieve another goal?
- Does your web site enhance your organization's credibility?
- Are the right visitors coming to your web site?
Your report will also address other
questions of interest to you and your organization. To get started,
or if you would like to learn more, contact
us.
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